Blog

December 18th, 2014

SocialMedia_Dec15_BSocial media has come to play a large part in the content marketing campaigns of many businesses. While creating a solid presence can be beneficial for businesses, owners often struggle to get their content shared. There are many reasons why, but here are four main ones that you should be aware of and what you can do about them.

1. The vast majority of people are hesitant to share content

According to a study conducted by Carnegie Mellon University and Facebook over a 17 day period, approximately 15.3 billion comments and posts were written but were then deleted and not posted on Facebook alone.

While the reasons will have been varied, the numbers highlight that the vast majority of users are sensitive to what they post on Facebook, and most most likely other networks as well. What does this mean for businesses? Well, you need to ensure that the content you are posting offers value to not only your audience, but their audience as well.

Think about when you have shared content on any network. You probably didn't do so 100% for yourself, but instead shared the content or created a post so your audience would interact with it, or possibly get something out of it. Think of this as the "hmm, that's interesting, other people will like it too, so I'll post it" mentality. By sharing content others enjoy or respond to you get the benefit of increased recognition.

If you can create content that gets people to think this way, there is an increased chance that they will share it.

2. Facebook users want to be seen in a positive light

According to a study carried out by INC. 80% of respondents share content because it shows that they are being a good friend to those they care about. People use social media to foster good relationships and connect with those they care about. And if somebody regards your posts as potentially able to tarnish their image on social media, they won't share it.

Businesses looking to capitalize on this need to try to create content and campaigns that help users better relate to one another. Combine this with the above example of creating interesting-to-share content and you will be more likely to see an increase in shares.

3. Content doesn't fit our salient identities

Because social media has become an extension of society, many experts apply common social science principles to it. The most commonly applied theory is of the five identities (relational, personal, social, superficial, and collective) that determine how people behave in a certain situation.

If you are posting content that doesn't fit with an an individual's current identity then it's not going to be shared. So, how can businesses capitalize on these changing identifies? One effective way is to get to know your main target audience; how they act and react to certain social cues, and then create content to fit with this behavior.

For example, if your target group for posts is parents, then using language and content that triggers parental instincts could increase shares as parents associate better with it.

You might want to widen your focus too and try developing content that capitalizes on different identities, tracking what works best.

4. Content doesn't mesh with a user's values and goals

The same INC. study found that after being a good friend, 63% of users surveyed noted that they were more likely to share content that reflected their goals, values, and dreams.

How can a business capitalize on this? The best way is to get to know your audience. Look at their posting and sharing habits and the type of content they share on a regular basis. This may change over time, but you will see patterns evolve for different groups. If you can develop and post content that reflects these main goals and values then you are more likely to see your content being shared. Try different approaches and keep in mind who you are developing content for.

If you are looking to learn more about social media, contact us today to see how our systems can help you integrate it with your business success.

Published with permission from TechAdvisory.org. Source.

Topic Social Media
December 17th, 2014

Office365_Dec15_BCloud solutions have become an integral part of many businesses. If you are looking to implement a new cloud solution, one of the best places to start is with Microsoft's Office 365. This business-oriented platform has a lot to offer users, however, as with all other Microsoft products, there are a wealth of plans to select from. Here is an overview of the most common versions.

A brief look at Office 365

The easiest way to classify Office 365 is as a cloud-based version of Microsoft Office aimed at businesses. This subscription-based service offers businesses all the productivity software they need plus a solid platform for their communications. Think of Outlook combined with Lync (or Skype) and Office apps, all of which are accessible via your browser, or can be installed on your own servers.

Beyond this, there is a supporting layer called SharePoint that links all of these apps together, thereby giving you a central place to store all of your documents which can then be collaborated on using various Microsoft apps.

As noted above, Office 365 is subscription based. The business-oriented subscriptions are broken down into two main categories: Business and Enterprise subscriptions. Of course, there are other subscriptions for other categories like Education and Government, but we will focus this overview on the two main small to medium business categories.

Business subscriptions

There are three plans under the Business subscription category:
  • Office 365 Business Essentials - Comes with online versions of Office apps (Office Web Apps), Lync for business, online storage through OneDrive and a corporate email address. This plan is ideal for businesses who don't need full versions of Office apps. Plans cost USD 5 per user, per month on an annual commitment.
  • Office 365 Business - For businesses who need installable versions of Office along with cloud-storage through OneDrive. It does not come with hosted email or business communication tools like Lync. If you already have hosted email, and are just looking for Office apps, then this could be a good plan for you. Plans cost USD 8.25 per user, per month on an annual commitment.
  • Office 365 Business Premium - This subscription is for businesses who want the whole package. It combines all the elements of the above plans into a solution which is ideal for smaller businesses or even enterprises. If you are looking for a full solution, then this plan could be the best fit for your business. Plans cost USD 12.50 per user, per month on an annual commitment.
It is worth noting here that all three of these plans have a limit of 300 users per plan, giving you a maximum of 300 subscriptions.

Enterprise subscriptions

These subscriptions are aimed more at larger organizations, or businesses who need more control over Office 365 and access to features like Business Intelligence, Enterprise Management apps, and even business portals. As with the Business subscription category, there are three main plans in the Enterprise subscription category:
  • Office 365 Enterprise E1 - Comes with online versions of Office apps (Office Web Apps), Lync for business, online storage through OneDrive, a corporate email address, and a corporate video portal. This plan is ideal for businesses who don't need full versions of Office apps. Plans cost USD 8 per user, per month on an annual commitment.
  • Office 365 Pro Plus - This plan is for businesses who need installable versions of Office along with more advanced apps like Access, and cloud-storage through OneDrive. It does not come with hosted email or business communication tools like Lync. If you already have hosted email, and are just looking for Office apps, then this could be a good plan for you. Plans cost USD 12 per user, per month on an annual commitment.
  • Office 365 Enterprise E3 - This subscription is ideal for companies who want absolutely all Office 365 has to offer. This includes all of the above, plus advanced business intelligence tools, compliance protection, enterprise management, and more. If you are looking for a full solution, then this plan could be a good match for your business. Plans cost USD 20 per user, per month on an annual commitment.
Businesses who subscribe to Enterprise plans can sign up for an unlimited number of subscriptions.

Which plan is best for my business?

This is a tough question to answer outright. What we recommend is contacting us. As experts in all things Microsoft, we can work with you to not only help you pick the plan that is best for your business, but ensure it is installed correctly. This can help further reduce costs and increase productivity.

Contact us today to learn more about how Office 365 can enhance your business.

Published with permission from TechAdvisory.org. Source.

December 12th, 2014

productivity_Dec12_BWhen first introduced, email was viewed simply as an electronic version of memos and business letters, and were usually formatted thus. Over time, email has become much more informal, leading to a more natural form of communication. While this is great, there can be times when emails come across as unstructured and unclear, leading to frustration and even a loss of productivity. PAR is an effective way you can avoid this though.

Better email structure for small businesses

In order for your emails to be clearer and to get the overall message across easily, you might want to implement a PAR structure. This three part framework has been used by many business owners and managers to improve overall communications, and consists of:

Problem

At the very top of the email, below the salutation, provide a brief yet clear overview of the problem which is the subject of the email or the reason you are making contact. When writing this overview don't assume anything, including shared knowledge or agreements, unless you have discussed these with all recipients beforehand. The key here is that you are looking to be able to summarize the main issue.

If you need more than two paragraphs, then you should probably create a longer form report that is attached in the email. The reason for this is because the vast majority of people will simply scan an email, and if it's too long, they will usually skip it, or possibly miss key points. If it is easy to scan and read, then there is a greater chance all parties will be on the same page.

Beyond this, if you are struggling to come up with a short explanation or can't clearly summarize the problem in writing, then email may not be the best medium to be using. Opt instead for a meeting or phone call to discuss the issue more fully.

Action

After stating what the problem is, clearly mark any proposed actions or recommendations using a relevant heading, then specifically lay them out in an easy to read format. You want to be as specific as possible here, ensuring that all parties understand what you want to happen and the actions they will need to take as a result.

For example, if you use vague language, such as: "I need this by the end of the month", people may only carry out what you are asking for on the very last day of the month. Instead, you might be better to give a specific delivery date, and possibly a set time, so that any deadlines are clearly defined. Bulleted and numbered lists can really help here, as long as they are clear and understandable and don't muddle the issue.

Results

Finally, identify the expected results based on the actions you want the recipients to take. This helps ensure that every recipient knows what they should be striving for, as well as serving as an indicator of whether the problem has been specifically solved or not.

If the results aren't met, you have a good opportunity to look back at the process and see if there is any room for improvement, or try to pinpoint exactly why something went wrong or didn't happen as you planned. This in turn, if leveraged correctly, can help improve overall productivity.

Looking to learn more about increasing productivity in your office? Contact us today to see how our systems can benefit your business.

Published with permission from TechAdvisory.org. Source.

Topic Productivity
December 11th, 2014

BusinessValue_Dec11_BThe end of the year can be a stressful time for all. Businesses are busy preparing to finish the year and are usually tied up planning for the year ahead. This often means looking for new, yet affordable, business systems that can make tasks and business operations easier. To help, here are five free or affordable business systems that could be a real help to your business.

  1. Canva If you are a business owner, chances are that you aren't the world's best graphic designer, unless you run a graphics company of course! In order to design graphics, icons, flyers, and even posters you need specific graphics software. This can be expensive and the software is not going to be easy to use for design novices. You may even need an in-house graphic designer. This is where Canva comes in.

Canva is an online app that allows users to quickly and easily create professional looking graphics using drag and drop functionality and a wealth of free, or affordable, stock images. In other words, you can create designs in a short amount of time.

The service itself is free, but some images do need to be purchased.

  1. FreshBooks Most business owners are not certified accountants either, and even if you understand the basics of accounting and tracking of finances, the money side of your business is often a full time or at least a specialized job. If not handled correctly, this could spell disaster for your business. One solution is cloud-based FreshBooks.

FreshBooks is accounting software that allows you to invoice clients, track payments, accept payments, track expenses, and access financial reports at the click of a button. Beyond this, you can connect FreshBooks with your payroll services to ensure that your employees are paid on time.

The platform offers a free plan that allows you to track and manage one client, while paid subscriptions start at USD 19.95 a month.

  1. Hootsuite Many businesses have a presence on more than one social media network. While this is a great way to reach out to the highest number of customers, it can be a chore to manage and maintain a presence on all of these networks all of the time. Hootsuite is specifically aimed at this task.

Hootsuite is a tool that allows you to manage your social media accounts from one platform. Using Hootsuite you can schedule posts, set up streams, establish keyword tracking, and track engagement. It really is a one-stop-shop for all of your social media platforms.

Hootsuite offers a free subscription which allows you to manage three social media profiles, while a business subscription starts at USD 8.99 and allows you to track up to 50 profiles and gives you access to more advanced analytics and features.

  1. Podio Managing projects and ensuring that all employees are aware of what they should be doing, and what others are doing, can be one of the toughest tasks for any business owner. Sure, spreadsheets and communication work to a point, but there is always room for error and of course improvement, which is what Podio provides.

Podio is a project management app that allows you to easily manage projects, tasks, deadlines, and even files. Using an intuitive dashboard that all users have access to, employees and managers can easily see who is doing what, as well as what needs to be done and what has already been done.

Podio is free with limited features for five users and costs USD 9 per user, per month for the full subscription plan.

  1. CoSchedule If you have a blog, either on WordPress or hosted by WordPress, sharing the articles you post on your social media profiles is a great way to increase content reach and interaction. However, it can be time consuming to actually create posts on each different platform, unless you use CoSchedule.

With CoSchedule you can write your social media posts for a blog article and schedule them to be posted once the article goes live. Think of it as automating the sharing of your blog articles. This will save you time, while making it easier to manage your content, largely because the calendar included in CoSchedule is easy to work with and gives you a good view of your content.

CoSchedule is USD 10 per month, per blog.

If you are looking for more affordable ways to improve your business operations, contact us today to see what boost we can offer you at a price you can afford in 2015.

Published with permission from TechAdvisory.org. Source.

December 11th, 2014

VoIP_Dec11_BThe holiday season has begun and regardless of your location and industry, there is a good chance that you will see an increased call volume this month. In order to prepare, you should ensure that your VoIP system is ready for this call boost. To help, here are some useful tips that will make sure your VoIP systems are ready for anything.

Establish VoIP system monitoring

Before you know whether your systems are ready for an increased call volume, you should establish monitoring tools that allow you to keep track of call volumes and how the systems hosting your VoIP solution are faring. If you notice that a spike in call volume during peak hours leads to decreased call quality, or perhaps an increased load on systems, then it may be a good idea to invest in a new solution that can help carry this extra burden.

Because this is the holiday season, and your staff and even IT providers may be away on leave, a monitoring solution can be helpful in predicting when issues may arise. You and your IT team can then help prepare for an increase in call volume and any problems that may crop up when they are away from work. This ensures that your systems won't go down when you need them most.

Check your VoIP equipment

Sometimes, problems with VoIP don't have anything to do with your service provider or even the underlying servers that host the solution, but the physical VoIP lines and phones themselves. One common issue with VoIP is that if equipment is too close to other VoIP equipment, you may see a degradation in call quality.

Therefore, you should take care to ask your employees if they have noticed lower call quality lately, especially if two VoIP devices are close to one another. If there have been issues, moving them further apart should clear this up.

Beyond this, take the time to inspect all cables and connections to ensure they are in good condition and able to deal with the increased wear and tear the holiday season can bring. If equipment is looking a little past it, now may be the time to look for new devices and solutions that can help boost your communications.

Set data priorities on your router

Most modern business routers have an important feature called QoS, or Quality of Service. This allows users to set bandwidth limits for different activities and even create priority lists. Because you will likely be getting more calls during the holiday season, it is a good idea to ensure that the extra bandwidth will be there when you need it.

Because your router is also in charge of assigning bandwidth to your VoIP solution, using the QoS feature is a good way to ensure that calls are receiving the bandwidth they need to remain clear. Take a look at the way data and bandwidth is being used in your network and set limits on non-essential activities that may be using higher amounts. For example, it may be a good idea to reduce the bandwidth assigned to streaming services and apply the extra percentage to your VoIP solution.

Work with an IT partner

These tweaks and updates can be time consuming and a bit of a chore to carry out, especially if you are not a tech expert. What we recommend is contacting us, so our VoIP experts can work with you to ensure your network is configured for the higher call volume, equipment is working, and servers are ready. We can even offer suggestions on better systems that can improve communications while reducing costs. Be prepared for the holiday season, contact us today.
Published with permission from TechAdvisory.org. Source.

Topic VoIP General
December 10th, 2014

iPhone_Dec08_BThe iPhone has become an essential tool for small to medium business owners. While there are a ton of useful features and apps that make business and communication easier, there needs to come a time when we simply take a break from all the calls and notifications. That's where the Do Not Disturb feature comes in, which runs on all iOS 8 devices.

What is Do Not Disturb?

Do Not Disturb is a handy iOS 8 feature that when enabled, silences all notifications, calls, and alerts that you usually get coming through when the device is locked. You can either turn it on and off manually, or schedule a time for when it is to be activated. If your device is unlocked, e.g., you are using it, notifications will usually still trigger.

Turning Do Not Disturb on

To turn this feature on simply:
  1. Slide up from any screen on the device to open the Control Center.
  2. Tap on the crescent moon icon at the top of the Control Center.
This will turn on the Do Not Disturb feature. You should see a crescent moon icon appear in the menu bar at the top of your device's screen indicating the feature is activated. To turn it off, open the Control Center and tap the crescent moon icon again so that it disappears from your screen.

Setting a Do Not Disturb schedule

If you would like to schedule a time where your device automatically puts itself into Do Not Disturb mode, simply:
  1. Open the Settings app on your iPhone.
  2. Tap on Do Not Disturb.
  3. Slide the radio beside Scheduled to On (green).
  4. Set a time to enable this feature.
As with the manual triggering of this feature, you will see a crescent moon icon in the top menu bar of your device when it is active.

Changing feature settings

If you tap on Settings and then select Do Not Disturb you will also be able to tinker with the settings related to this feature. The options you will see include:
  • Manual - Allows this feature to be manually enacted via the Control Center.
  • Scheduled - Schedule a time when this feature will be automatically enacted.
  • Allow Calls From - Pick which contacts to allow calls and notifications from so that these sound even when Do Not Disturb is active.
  • Repeated Calls - Set whether multiple calls in a short amount of time will ring when the feature is active. If enabled, two calls from the same person in less than three minutes will cause the device to ring.
If you would like to learn more about using the iPhone for business, please contact us today to see what difference we can bring to your business.
Published with permission from TechAdvisory.org. Source.

Topic iPhone
December 3rd, 2014

iPad_Dec2_BThis year, as in recent years, one of the hottest gifts for the holiday season is the iPad. If you receive a brand new iPad for the first time then that is truly an awesome present, but you may already have one. If you do, then you may not be able to install apps on your new device at first because your iTunes account already has other devices linked to it. This means you will need to deauthorize a device before you authorize your new one, and here's how you can do that.

First, understand what authorizing your device is

When people and Apple experts talk about "authorizing your device", what they really mean is linking it with iTunes and the account you use for this on your computer. Once you do this, you can download already-purchased media and apps onto a new device without having to pay for the content again.

The way iTunes works is that there is usually a limit on how many devices you can download apps and media onto at the same time. Any purchases can be installed on 10 devices or five computers via iTunes at the same time. If, for example, you have an existing iPad for which you have already purchased apps via iTunes, and you receive a new device, you will need to authorize the existing iPad before you are able to download apps onto this new one.

If you have more than 10 devices or five computers authorized and want to add another, you will need to first deauthorize one device. Similarly, if you are giving an iPad away, it is a good idea to make sure it is deauthorized before you give it away or the new user may have access to your iTunes account.

Second, how do you deauthorize an existing device?

This process is actually fairly easy, but you will need to do it from the PC or Mac you use to sync your iPad with iTunes. To do this:
  1. Launch iTunes on a computer that it is installed on and log into the account you use to purchase apps for your devices.
  2. Click on your name. This is located at the top-right of the window. If you see Sign In, click that and log into the account you use on your iPad.
  3. Select Account info from the drop-down menu.
  4. Enter the password for your account.
  5. Scroll down and click on Manage Devices which is under iTunes in the Cloud.
  6. Click Remove beside the device you would like to deauthorize.
  7. Press Done.
When you do this, the apps you've paid for should either be deleted automatically from the device, or become inaccessible the next time the device syncs with iCloud (which is responsible for linking devices in iTunes).

How do you authorize your new device?

If you receive a new device this holiday season, authorizing it is as simple as logging into your Apple account using the username and password you have used in the past to purchase apps and media.

Once this is done, go into the App Store on your new device, log in, if you haven't already done so, and tap on Purchased. You should be taken to a list of all apps and media that you have purchased and which are still available on the App Store. Tapping on any of the apps and then hitting Download will install the selected app on your new device. If you are above the limit of devices on your account, you will see an error message telling you there are too many devices with the app installed. You will then need to deauthorize an older device before proceeding.

If you would like to learn more about your new iPad, or how Apple products can be used in your business, contact us today.

Published with permission from TechAdvisory.org. Source.

Topic iPad
December 3rd, 2014

Security_Dec01_BWhile there are many different types of malware out there, the good news is that with many threats we know where they come from and their purpose. Recently, news broke of a new form of malware called Regin that is causing quite a stir in the security community, largely because it's tough to deal with and not much is actually known about it. This has naturally caused some security concerns for businesses, but what threat does this malware really pose for companies?

What exactly is Regin?

What is most interesting about Regin is that a number of security experts seem to not really fully understand it. They know that it exists, they know it is complex, and they know it is one of the most advanced pieces of malware ever created. But, they don't know what exactly it does, or where it comes from.

What we do know is that Internet security firm Symantec is credited with first bringing Regin to public attention, and that it has been around since at least 2008. So far, the company has said it is similar to the Stuxnet virus that was supposedly developed in (or by) the US and used to attack and subvert the Iranian nuclear program.

Regin is known to infect Windows-based computers and at its core is a backdoor trojan style of infection. From detected infections it is looks like the purpose of the malware is not to steal information but to gather intelligence and facilitate other types of attacks.

What makes this malware so powerful and disturbing is that it is much more advanced than other infections. Using various encryption methods it can hide itself extremely well, making it difficult to detect. It can also communicate with the hacker who deployed it in a number of different ways, thus making it a challenge to block or stop. As a result, it is far from easy to actually figure out what exactly this malware is doing and why.

Who has been infected?

According to various security experts we have been able to compile a list of companies and organizations that have been targeted to date. These include:
  • Telecommunications companies
  • Government institutions
  • Financial companies
  • Research companies
  • Individuals and companies involved in crypto-graphical and mathematical research
At the time of this article, no known attacks have been carried out against companies in the US, Canada, or the UK. The main countries targeted so far have been Russia and Saudi Arabia, along with a smaller number of infections in Malaysia, Indonesia, Ireland, and Iran. A total of 10-15 countries have been targeted since the malware was first discovered in 2008.

Is this a big deal for my company?

Just because your company is operating in a country that hasn't been affected thus far, doesn't mean that you aren't at risk of being attacked by this malware in the future. If you operate in any of the industries or sectors listed above, you could still be at risk, especially if you do business with clients in infected regions.

For now, however, it appears that Regin is only infecting larger government bodies and large companies outside of North America and much of Europe, so the chances of you being infected are relatively low. Although as with any threat, this can change at any moment.

What we recommend is that you ensure your antivirus and antimalware solutions are kept up to date and always switched on. You can rest assured that eventually experts will learn more and block this malware from infecting systems. Beyond this, working with an IT partner, like us, who can ensure that your valuable data and systems are secure, is also be a good idea. The same goes with watching what you download and any emails you open. If you don't know or trust the source, don't download any program, open an attachment, or read an email connected to it.

Looking to learn more about the security of your systems? Contact us today.

Published with permission from TechAdvisory.org. Source.

Topic Security
December 3rd, 2014

AndroidTab_Dec01_BWith the festive season just round the corner, many of us are looking for the right gifts to give. Android tablets will undoubtedly be a popular present this year, as they have been in recent years. The question is: How do you find the right tablet to give as a gift? Here are some factors to consider when you set out to find the best device.

Consider your budget

The great thing about Android is that there are tablets available for a wide budget range; from the ridiculously affordable, yet highly praised, Amazon Fire HD 6 (USD 99 on Amazon.com), to the top-of-the-line Samsung Galaxy Tab S (USD 350-400 in stores). You firstly need to set your budget.

Look at reviews online

There are a ton of websites dedicated to reviewing tablets and other mobile devices. Take for example the well known Engadget, or Trusted Reviews. Sites like these generally give a good overview of the new and most popular devices out there. Pay close attention to the criteria used though, as some review sites tend to only look at basics such as battery life and design, without going too deep into the actual usability.

It is also important to look at actual user reviews. The best place for this is Amazon.com, as almost all reviews of devices on the site are submitted by users. While some reviews may be overly positive or negative without actually revealing reasons, generally speaking they provide an accurate real-life picture.

What will the tablet will be used for?

Many tablets offer special features and functions aimed at different types of users. For example, some offer increased security and encryption that is ideal for the business user, while others may offer features such as pen support which turns the tablet into a drawing pad. If the recipient is likely to be using the tablet for work, then your search should focus on specific, business-oriented devices.

Who will be using the tablet?

Tablets running Android 4.4 (KitKat) and Android 5.0 have the ability to establish different profiles for different users. So, if you know that the tablet will be used by a variety of people then it would be best to purchase a tablet incorporating either of these versions.

If you know that children will be using the tablet, there are a number of apps with features that set the tablet up for children. For example, some will block the Google Play store, and any apps that are deemed unsuitable for children. It might be a big help if you install this beforehand.

What is the technical ability of the user?

It's true that almost every tablet is designed to make it simple to pick up and figure out. But some tablets are aimed more at specific users than others. Take for example Google's Nexus line, which is aimed at users who want a simple tablet experience and the most up-to-date software. Users with more tech experience generally find the Nexus line more preferable.

Other tablets come with super simple setups and many popular apps pre-installed, which could make them more suited to users who may not know much about Android, or simply just want to pick up their tablet and go.

Look at durability and features

As with most tech-related purchases, you generally get what you pay for. So, if you want a tablet with top-of-the-line features like a great display, fast processing speeds, and LTE/Data connections, you are likely going to have to pay more.

A good starting point is to look at the questions you answered above about who will be using the device and what they will be using it for, then look for a tablet with features that support or enable this and that has positive reviews. While it may be tempting to stick with brand new tablets only, be sure to look at those released in the past year to year and a half as well. For example, the terrific Nexus 7 tablet (2013 version) is still a great option for many users, not to mention the fact that it is available at an affordable price. Manufacturers like Samsung also have a number of great tablets available with a wide variety of features.

Almost above all else, the overall durability of the device is important. If you purchase a tablet with flimsy construction, there is a good chance it will soon break or fall apart easily. Again, online reviews often focus on the build quality, so these could be a good starting point. Also going to the store and physically trying the devices out could go a long way in helping you pick the best one.

If you are struggling to find the perfect tech gift or Android tablet this holiday season, contact us today to see how our experts can help you find what you need.

Published with permission from TechAdvisory.org. Source.

December 3rd, 2014

GeneralHealthIT_Dec03_AYou may not want to rely on the Food & Drug Administration’s (FDA’s) app approval system: Roughly 90 percent of Android health-care apps have been hacked, and 22 percent of them were FDA-approved. That information comes from latest State of Mobile App Security report from Arxan Technologies, which attributed the high rate to a lack of information-security training and resources in the health-care field.

Of health-care apps, none that were Apple iOS-based have been hacked. But, looking at all apps, the risk is close between Android and iOS. Looking at the top 100 paid apps, 97 percent of those that are Android-based have been hacked, and 87 percent of those that are iOS-based have been hacked.

Because health-care apps tend to hold confidential patient information, these breaches present serious risk. “Make application self-protection a new investment priority, ahead of perimeter and infrastructure protection,” says Joseph Feiman in a Gartner Maverick Research report, “Stop Protecting Your Apps; It’s Time for Apps to Protect Themselves.”

Click here for an infographic that shows the state of app security, and contact us if you are looking to make sure that your apps are secure.

Published with permission from TechAdvisory.org. Source.